{"id":6489,"date":"2023-06-16T08:00:00","date_gmt":"2023-06-16T16:00:00","guid":{"rendered":"https:\/\/huddlestontaxcpas.com\/?p=6489"},"modified":"2023-06-15T18:22:36","modified_gmt":"2023-06-16T02:22:36","slug":"small-business-success-stories-huffpost-and-zoom","status":"publish","type":"post","link":"https:\/\/huddlestontaxcpas.com\/blog\/small-business-success-stories-huffpost-and-zoom\/","title":{"rendered":"Small Business Success Stories: How the HuffPost and Zoom Became Multi-Million Dollar Businesses"},"content":{"rendered":"\n<p><a href=\"https:\/\/huddlestontaxcpas.com\/blog\/increase-revenue-for-your-small-business\/\">Small businesses<\/a> are the backbone of the American economy, accounting for over 99% of all businesses in the United States. While many <a href=\"https:\/\/huddlestontaxcpas.com\/blog\/a-product-without-a-business-model-will-fail\/\">small businesses fail<\/a>, many succeed as well. Here are two examples of just that:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Arianna Huffington<\/strong>: The Huffington Post<\/h3>\n\n\n\n<p>Arianna Huffington is a Greek-American author, syndicated columnist, and businesswoman. She is the co-founder and former editor-in-chief of <strong>The Huffington Post<\/strong>, a news and opinion website that was acquired by AOL in 2011 for $315 million &#8212; you might have heard of it. Huffington is also the founder of <strong>Thrive Global<\/strong>, a company that provides well-being programs for individuals and organizations.<\/p>\n\n\n\n<p>Huffington&#8217;s journey to success began in 1994, when she co-founded the website <strong>The Greek Reporter<\/strong>. The website was a success, and Huffington soon realized that she wanted to create a news and opinion medium that would be different from the traditional media outlets. In 2005, she launched <a href=\"https:\/\/www.huffpost.com\/\">The Huffington Post<\/a>, which quickly became one of the most popular news websites in the world.<\/p>\n\n\n\n<p>The Huffington Post was a success for several reasons. First, don&#8217;t discount talent; Huffington was a talented writer and editor who was able to attract a large audience of readers. Second, the website was well-designed and easy to use. Third, the website covered a wide range of topics, including politics, business, entertainment, and culture &#8212; netting a wide audience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Knowing when to sell<\/h3>\n\n\n\n<p>In 2011, The Huffington Post was acquired by AOL for $315 million. The acquisition was not only profitable, but Huffington stayed on committed to her work at The Huffington Post. She continued to serve as editor-in-chief until 2016, when she stepped down to focus on Thrive Global.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Eric Yuan<\/strong>: Zoom<\/h3>\n\n\n\n<p>Eric Yuan is a Chinese-American entrepreneur who is the founder and CEO of <strong>Zoom Video Communications<\/strong>, a video conferencing company &#8212; <a href=\"https:\/\/www.marketwatch.com\/data-news\/zoom-video-communications-inc-stock-rises-thursday-outperforms-market-3fc21810-57c6c387ebef\" target=\"_blank\" rel=\"noreferrer noopener\">you may have heard of it<\/a>. Zoom is one of the most popular video conferencing platforms in the world, and it has been used by millions of people &#8212; especially during the <a href=\"https:\/\/huddlestontaxcpas.com\/blog\/work-from-home-order-may-continue-after-covid-19\/\">COVID-19 pandemic<\/a> &#8212; regrettably, you also heard of it.<\/p>\n\n\n\n<p>Yuan&#8217;s journey to success began in 1997, when he co-founded a company called WebEx. WebEx was a pioneer in the video conferencing industry, and it was acquired by Cisco Systems in 2007 for $3.2 billion.<\/p>\n\n\n\n<p>After leaving WebEx, Yuan founded Zoom in 2011. Zoom was initially slow to gain traction, but it began to grow rapidly in 2019. The COVID-19 pandemic accelerated Zoom&#8217;s growth, as millions of people began using the platform to <a href=\"https:\/\/huddlestontaxcpas.com\/blog\/claim-a-home-office-deduction-during-covid\/\">work from home<\/a>.<\/p>\n\n\n\n<p>Zoom&#8217;s success is due to several factors. First, the platform is easy to use and it offers high-quality video and audio. Second, Zoom is affordable, and it offers a freemium pricing model. Third, Zoom has a strong marketing team that has been able to reach a large audience.<\/p>\n\n\n\n<p>In 2020, Zoom went public and raised $3.8 billion in its initial public offering. The company is now valued at over $100 billion.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Other Startup Success Stories<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Warby Parker<\/strong>&nbsp;is an online eyewear company that was founded in 2010. The company offers high-quality eyewear at a fraction of the cost of traditional retailers. Warby Parker has been praised for its innovative business model and its commitment to social responsibility.<\/li>\n\n\n\n<li><strong>Dropbox<\/strong>&nbsp;is a file-sharing service that was founded in 2007. The company has over 600 million users worldwide. Dropbox has been praised for its ease of use and its security features.<\/li>\n\n\n\n<li><strong>Airbnb<\/strong>&nbsp;is a home-sharing service that was founded in 2008. The company has over 6 million listings worldwide. Airbnb has been praised for its convenience and its affordability.<\/li>\n\n\n\n<li><strong>Square<\/strong>&nbsp;is a payments processing company that was founded in 2009. The company has over 3 million merchants worldwide. Square has been praised for its ease of use and its low fees.<\/li>\n\n\n\n<li><strong>Shopify<\/strong>&nbsp;is an e-commerce platform that was founded in 2006. The company has over 1 million merchants worldwide. Shopify has been praised for its ease of use and its scalability.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Tips for Small Business Success<\/h2>\n\n\n\n<p>If you are thinking about starting your <a href=\"https:\/\/huddlestontaxcpas.com\/startup-cpa\/\">own business<\/a>, here are a few tips that may help you achieve success:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do your research<\/strong><br>Before you start your business, research and <a href=\"https:\/\/huddlestontaxcpas.com\/blog\/starting-business-in-seattle\/\">understand the industry you are entering<\/a>. This includes understanding the market, the competition, and the regulatory environment.<\/li>\n\n\n\n<li><strong>Have a strong business plan<\/strong> <br>A business plan is a roadmap for your business. It should include your goals, strategies, and financial projections.<\/li>\n\n\n\n<li><strong>Be prepared to work hard<\/strong> <br>You&#8217;ve only have two options. Moonlight as a small business during your off-hours from your current job or go all in which may mean working non-stop to get it going.<\/li>\n\n\n\n<li><strong>Be persistent<\/strong> <br>There will be setbacks along the way and you may need to compromise certain aspects of your product or service, but that&#8217;s how you mold soft metal into steel.<\/li>\n\n\n\n<li><strong>Find a niche<\/strong>\u00a0<br>Don&#8217;t try to be everything to everyone. Instead, focus on a specific market or niche. This will help you to target your marketing efforts and to build a loyal customer base. While it&#8217;s better if you know your audience, you can also see who&#8217;s investing in your product, and lean into what works.<\/li>\n\n\n\n<li><strong>Offer something unique<\/strong>\u00a0<br>What makes your business different from the competition? What value do you offer that no one else does? Make sure that your customers know what makes you special.<\/li>\n\n\n\n<li><strong>Provide excellent customer service<\/strong>\u00a0<br>This is one of the most important things you can do to build a successful business. Make sure that your customers are happy with their experience, and they will be more likely to do business with you again.<\/li>\n<\/ul>\n\n\n\n<p>Starting a business starts is hard work, but tenacity pays dividends.<\/p>\n\n\n\n<p>Photo by <a href=\"https:\/\/unsplash.com\/@mariogogh?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noreferrer noopener\">Mario Gogh<\/a> on <a href=\"https:\/\/unsplash.com\/photos\/VBLHICVh-lI?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Unsplash<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Small businesses are the backbone of the American economy, accounting for over 99% of all businesses in the United States. While many small businesses fail, many succeed as well. Here are two examples of just that: Arianna Huffington: The Huffington Post Arianna Huffington is a Greek-American author, syndicated columnist, and businesswoman. She is the co-founder [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[19],"tags":[],"class_list":{"0":"post-6489","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-small-business","8":"entry"},"_links":{"self":[{"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/posts\/6489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/comments?post=6489"}],"version-history":[{"count":2,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/posts\/6489\/revisions"}],"predecessor-version":[{"id":6492,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/posts\/6489\/revisions\/6492"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/media\/6491"}],"wp:attachment":[{"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/media?parent=6489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/categories?post=6489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/huddlestontaxcpas.com\/wp-json\/wp\/v2\/tags?post=6489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}